I work in IT and I’m a man so inevitably that means that I have and love many, many electronic gadgets. To make matters worse (or better depending on your point of view) I’m also a musician. Not any old musician but a musician who has recently developed an interest in making digital music! So along with the kind of electronic gadgets most of us have these days such as Tablets, Smartphones, Laptops etc.. the musical side of me owns Guitars, a Digital Piano, Mixing Desk and Recording equipment too. I also have work equipment such as a Desktop Computer, Printer, Speakers, Chromebook for meetings and remote working, Phone Equipment and a Pro Camera.
Then there’s the leisure side. Many of us have PlayStations, X-Boxes, TVs (Curiously, I don’t have one currently for once and don’t actually miss it at all), Hi-Fi systems and more. There’s also a plethora of Hi-Tech smart home gadgets these days such as WiFi and Bluetooth Lights, Speakers, Heating Systems and even WiFi Smoke Alarms! So in general gadgets are an important part of our lives and sadly if anything happened to them, particularly our smartphones and tablets, the resulting cut off from society can be a pretty hard shock to the system. The average modern smartphone for example can cost over €600/€700 (I’m talking Android here. Apple stuff is even dearer!) to replace new out of contract. A cost many of us can’t afford. I personally rely on my 18 monthly free (or nearly free) phone upgrade with Three to get new phones. I’d never be able to afford to buy one off the shelf.
We’re all human and while I myself am fairly careful and protective of my stuff, accidents do happen. Especially if you have young kids knocking around as I do or are the kind of person who can’t leave their phone down when they go to the toilet!?
Many of our items may be covered under an existing house contents policy but why not have peace of mind for your gadgets on the move by signing up for an affordable monthly gadget insurance policy? Insurance companies cover the usual gadgets we all have and in addition, items can be covered on route to your home or place of work, travel usage worldwide, liquid damage cover, etc.. There’s also a lot of flexibility in cover and payment options and you can make two claims within any 12 month period. Quotes are instantaneous online and policies can be setup in minutes.
Using a properly thought out Design Spec can help you find better clients, clients with more money to spend and better, more interesting projects.
Prompted by a regular stream of Reverb Studios clients over the years who weren’t quite sure what they wanted in a new website or other design project and in response to me asking them for more guidance just pointed to a competitors website, or worst still a very long list of totally different competitor websites, and expected me to take it from there, I recently decided to do some research on how best to extract the maximum amount of detailed information from a client before starting any new design project.
The benefits to this are as follows as I see it:
You can avoid that initial, face-to-face, time (and money) sapping meeting with a client where no one is really prepared or knows what they want or what needs doing.
You get to see if a client is a good fit for you and your services and vice versa, whether the client can actually be served by you at all.
You get an idea of how serious and defined a client is about their business and their business goals. Asking them to sit down and think about their business and goals is something of value to them if they havn’t done it before.
By asking them for their budget, you separate the kind of clients who want something for nothing or everything in the world for very little investment from those who are prepared to put their money where their mouths are and get something of real value in return.
You get to come across as a professional who is serious and detailed about how they do things.
It gives much needed focus to a project that both sides can greatly benefit from.
Following my research across several articles, some marketing and design classes I’ve completed in recent years, my recent design degree and drawing from my now 15 years in a design related business, I drafted and built the following Design Brief Worksheet and put it in digital form:
Prompted by my own recent requirements to lose weight and try sort out my high blood pressure issues, myself and a friend in similar need to lose weight decided to document and graph our weight loss “progress” (hopefully!) so we jointly created a shared spreadsheet on Google Sheets where we can both input our weekly weight and have it calculate our BMIs then chart the lot on an easy to read graph.
I’d recommend doing this with another person or two as you can both spur each other on to lose the weight.
Download the Microsoft Office Spreadsheet HERE and fill in your own data. It should be easy enough to understand and use. You just need to enter your own data for the following: