WordPress users will know that there’s a default spam plugin called Akismet included that is fairly effective for automatically identifying and dealing with spam. If you’ve got comments turned on for your blog posts or pages then you’ll occasionaly get email notification of new comments which you must either Approve, Mark as spam or Trash and links will be provided in the email for each option.
There’s a new breed of spam that escapes filters like Akismet and appears to be a bit more real than traditional spam, ie – no mention of viagra or no funny email or web addresses with foreign lettering. They look and read like a manually created comment by a real person and probably are actually created in this way. Typically they take the form of complimentary comments about your content. Here’s one I got today for example:
“I loved this post. Very informative.”
The commenter added this web address – http://articledominance.com/freereport.html which appears to be a get rich quick offer/site asking for your email address and name, possibly to spam you some more!
My basic, common sense advice when you get comment notifications from your blog is to have a quick look at the commenter’s url/website and see if it looks legit. Also see if the commenter’s text is generic or actually relates specifically to something you’ve said in your post. As another general rule of thumb, if the comment doesn’t contribute anything interesting, related or useful to the discussion on your article then I’d delete it.
Here’s a few things, specifically to do with the commenter’s website that I would delete or mark a comment as spam for:
- Overselling something,
- Get rich quick content,
- Asking for signups/email addresses,
- Advert heavy sites,
- Sites with tons of Google adverts,
- Completely unrelated site.